HOW PROVIDING GOOD AFTERCARE PREVENTS PROBLEMS AND ENSURES GROWTH OF YOUR FUNERAL BUSINESS

THURSDAY 4 APRIL - 11:00 am-12:30 pm

During this presentation we will explain how providing aftercare from the funeral home only benefits all involved.
Providing good aftercare is greatly appreciated by the bereaved families. The same goes for the people who know they are going to die.
So what does good aftercare look like? We share our acquired knowledge, based on years of experience, in actively offering aftercare in cooperation with funeral homes.

How bereaved people experience grief is always unique, personal and depends on many factors.
If you really want to mean something to bereaved families, active outreach with genuine interest and attention to the unique person is essential. Many people are poorly informed about what grief can do to you, including physically.

Therefore, explaining grief and the difference in processes is also an important part of aftercare. Because grief is a process, long-term contact and aftercare is desirable.
Providing good aftercare works preventively, helps people take steps and is greatly appreciated.
We share experiences and explain the many benefits to the funeral home.

Key learning objectives:

• What makes each grieving process unique.
• How good tailor-made aftercare can prevent problems and has an important social function.
• How it works; the positive effect of providing good aftercare on your funeral business. 

Wendy van der Kooij 
CEO Nunazorg and Aftercare.World
Since the launch of Nunazorg in the Netherlands in 2010, Wendy has been committed to raising awareness of the importance of well-organized aftercare for grief and loss. With Aftercare.World, she shares her knowledge worldwide by providing education and training.
Thanks to partners in several countries, the unique customized aftercare is now available in 10 countries.